When was the last time you sat down to plot out your business?
Freelancing brings about all sorts of creative freedom and autonomy, but it's important to add some structured thinking to your career too. How is your business going right now? Is it headed where you want it to be? How do you reach that next step?
We're bringing back our digital skills programme Raise Your Game, which provides creative freelancers with the space, confidence and skills required to reflect on and work toward the next stage of their career.
92% of attendees last year thought that digital skills were valuable to their career, yet only 43% felt confident in their own tech knowledge.
With a focus on digital tools, data and future-proof working models, Raise Your Game will help you refocus your career goals and the knowledge you need to achieve them over eight sessions tied to three themes - taking stock, making moves and thinking forward. These will be delivered by a range of creatives from across Edinburgh with years of experience growing their own freelance practice.
Raise Your Game will be delivered on Thursday mornings between 10:30 - 13:30 from 29 April to 24 June.
Who is Raise Your Game for?
The programme has been designed with early stage freelancers, creatives making pivots in their career and those unsure of their next steps in mind, with additional resources encouraging self-reflection, peer support and further development throughout the programme and beyond.
How do I sign up?
Drop-in Attendees can snap up one of the 10 spaces in one (or a few) sessions for a tailored approach to your skills development.
Drop-in cost per session: £20
Bookings open on Monday 12 April.
Explore the workshops on offer below. Register your place by following the link at the start of each listing.
Browse the programme:
What are your goals? How do you envision the future of your creative business and are their alternative ways of working that can help you get there? These sessions will explore how data and digital tools can help understand where your business is currently at, and where you want to go with it.
Business Planning & Modelling [ Thursday 29 April ] - https://bit.ly/3mw4AWv
How can you map the future of your creative practice? Find out what innovative business models exist, and what digital and planning tools can help you realise, set and work towards your goals. This interactive workshop will be hosted by Edinburgh Futures Institute Engagement Manager, Caroline Parkinson.
Growing Your Online Presence [ Thursday 6 May ] - https://bit.ly/2PMO8Fp
Strategy, analytics, SEO - what are these and how do they help grow your creative business? Learn the basics of marketing, the best digital tools for streamlining your workload, and how understanding your client data can help you grow. This interactive workshop will be hosted by Charlotte Dougall from Blether Digital.
Understanding Your Data [ Thursday 13 May ] - https://bit.ly/3uzPfae
Data can be a minefield. From evaluating client processes to protecting GDPR, analysing feedback to presenting it. Learn how to collect, protect, analyse and utilise data to grow your creative business.This interactive workshop will be hosted by data science company Effini.
What are the fundamentals you need to know as a creative freelancer, sole trader or small business to operate effectively? These sessions will provide you with the knowledge needed to help you work efficiently, so your energy can focus on the creative process, rather than the business admin.
Refocusing Your Finances [ Thursday 20 May ] - https://bit.ly/2PDeTwf
New to freelance finances? Got a business or personal financial goal that feels way out of reach? Daunted by a conversation around money? In this informative conversation, pose your questions while building confidence and knowledge around setting money goals and what to ask when making them happen. This session will be hosted with financial journalist and broadcaster Iona Bain of The Young Money Blog.
Legal Support for Creatives [ Thursday 3 June ] - https://bit.ly/3dJIWdr
Do you know your rights around your creative ideas? Have you got a contract that ensures a fair and healthy client relationship? Understand - before you have to - the legalities of your creative practice so that you can protect your future work. This session will be delivered by Barry Nichol and Douglas McLachlan, partners at national law firm Anderson Strathern.
Project Management & Productivity for Creatives [ Thursday 10 June ] - https://bit.ly/3wB0m4G
In a world of screen fatigue, push notifications and digital solutions, how can we streamline our workload and balance different projects to allow focus on the creative process? Explore the wealth of digital tools available on any budget. This session will be hosted by Project Manager and Creative Producer Jessica Armstrong.
Be inspired by what the future of creativity can bring. These sessions are for the future gazing models, emerging technologies and blue sky thinking that can inform where you want your career to go.
The Power of 'Co-' [ Thursday 17 June ] - https://bit.ly/3d0CvDR
How can the sharing of creative work and ideas open up new opportunities? Learn about alternative licencing and the Open Source movement, and how bringing people into your creative processes can create incredible outcomes. This session will be hosted by freelance artist, Morvern Odling.
Fundamentals of Design Thinking [ Thursday 24 June ] - https://bit.ly/3dFWlTW
Design thinking is a mindset and set of tools to solve a problem in a human-centred way. This hands-on session will introduce participants to the fundamentals of design thinking, discussing how it emerged historically and exploring how the 5-stage process can be applied to any problem with a degree of complexity. This session will be hosted by Alex Durussel-Baker from Korero Studio.
We have funded places available for attendees from ethnically diverse background with thanks to Edinburgh City Council via Edinburgh's BAME Network. Email firstname.lastname@example.org.
If you have any queries, email email@example.com.